Usually scents are released into the environment, inhaled and then we become aware of them. In other words, the traditional delivery system, such as diffusers, sprays, plug-ins and candles disperses the aroma into the environment. This broadcasts the scents indiscriminately thereby involving anyone who enters the environment.
Personal inhalers, such as the aromapod is a new technology that delivers the aromas directly to the nose of the user. An aromapod is a small plastic cassette the size of a credit card and ¼ inch thick. The aromatic formulas are infused into a cellulose fiber which absorbs the essential or fragrance oils so that no liquids are present in the container.
To access the aromas, the user slides open the aromapod revealing a vent which releases the aromas. Aromapods are discrete, non-intrusive, easy to use and affordably priced. They will be embraced by a population that is keen to exert control over their personal spaces while at the same time not infringing on the space of others.
Because aromapods delivers aromas directly to the nose, it changes the delivery system. Instead of broadcasting the aromas with sprays or diffusers, aromapods 'narrowcasts' the aromas directly to the target market … the individual using them. How personalized can you get?
Aromapods allow consumers the convenience of aromas 'on-the-go'. For a culture that is driven by instant gratification, the aromapod hits the 'sweet spot' of the personal health and wellness revolution:
Easy to use, easy to understand Non intrusive, convenient, discrete Provides a health benefit Useable for multiple situations No chemicals/non addictive Consumable/disposable. Crosses all income, cultural and gender biases.
Aromapods, in various designs and aromatic formulas, give consumers an entry point into the world of personalized aromas. Aromapods do not require a lot of thought and their low price - under $10 for an average 60 day use - makes them an ideal impulse buy.
While 'personalized inhalers' have been available in niche markets and online stores, the aromapod is now available to the mass market. The leading brand is Sniff n Go which introduced the aromapod with six different variants or mood states: Awake, Calm, Energize, Focus, Harmony and Sensual. The company has already seen sales take off and has several other aromapod lines in development.
Personal inhalers, such as the aromapod is a new technology that delivers the aromas directly to the nose of the user. An aromapod is a small plastic cassette the size of a credit card and ¼ inch thick. The aromatic formulas are infused into a cellulose fiber which absorbs the essential or fragrance oils so that no liquids are present in the container.
To access the aromas, the user slides open the aromapod revealing a vent which releases the aromas. Aromapods are discrete, non-intrusive, easy to use and affordably priced. They will be embraced by a population that is keen to exert control over their personal spaces while at the same time not infringing on the space of others.
Because aromapods delivers aromas directly to the nose, it changes the delivery system. Instead of broadcasting the aromas with sprays or diffusers, aromapods 'narrowcasts' the aromas directly to the target market … the individual using them. How personalized can you get?
Aromapods allow consumers the convenience of aromas 'on-the-go'. For a culture that is driven by instant gratification, the aromapod hits the 'sweet spot' of the personal health and wellness revolution:
Easy to use, easy to understand Non intrusive, convenient, discrete Provides a health benefit Useable for multiple situations No chemicals/non addictive Consumable/disposable. Crosses all income, cultural and gender biases.
Aromapods, in various designs and aromatic formulas, give consumers an entry point into the world of personalized aromas. Aromapods do not require a lot of thought and their low price - under $10 for an average 60 day use - makes them an ideal impulse buy.
While 'personalized inhalers' have been available in niche markets and online stores, the aromapod is now available to the mass market. The leading brand is Sniff n Go which introduced the aromapod with six different variants or mood states: Awake, Calm, Energize, Focus, Harmony and Sensual. The company has already seen sales take off and has several other aromapod lines in development.
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